Discounts

Offer flexible pricing with discounts and promo codes

Create targeted offers and pricing incentives using promo codes or automatic discount rules, helping you drive bookings and manage pricing more effectively.

Encourage bookings with targeted offers

Discounts can be used to attract new customers, reward loyalty or support time-sensitive campaigns. Whether you are running early bird offers or limited promotions, discounts give you control over how and when incentives are applied.

Illustration of targeted offers: audience segments aimed at a central incentive, with subtle early and limited-time cues

Discounts that match how you sell

From promo codes to automatic rules, keep offers clear for customers and manageable for your team.

Illustration of creating and managing promo codes

Create and manage promo codes

Generate one-time or multi-use codes customers enter during checkout.

You can:

  • control how many times a code can be used
  • define valid date ranges
  • limit usage to specific events or ticket types
  • activate or deactivate codes as needed

Support multiple discount types

Choose the structure that fits the offer you want to run — without changing your core setup.

Percentage discounts

Reduce prices by a set percentage — ideal for broad promos.

Fixed amount per ticket

Apply a fixed reduction per item — useful when ticket tiers vary.

Fixed amount per booking

Apply a fixed reduction to the whole basket — simple and easy to communicate.

Voucher-style discounts

Support gift voucher style reductions where a code carries value.

Illustration of automatic discount rules at checkout

Apply discounts automatically

Configure schemes that apply at checkout when conditions are met.

Not all discounts need to rely on promo codes.

You can configure discount schemes that are automatically applied at checkout when certain conditions are met.

This supports scenarios such as:

  • group or multi-ticket discounts
  • bundled pricing
  • predefined promotional rules
Illustration of discount eligibility and fee controls

Control how discounts are applied

Decide exactly where and how discounts affect the booking.

You can:

  • link discounts to specific tickets or sessions
  • control eligible items
  • define usage limits
  • optionally waive booking fees

Common use cases

Early bird pricing

Encourage early bookings with time-limited offers.

Group discounts

Automatically reduce pricing when customers book multiple tickets.

Promotional campaigns

Run targeted offers using promo codes across selected events.

Member or partner offers

Provide controlled discounts for specific audiences.

Flexible pricing without added complexity

Discounts allow you to adjust pricing strategies without changing your core setup, giving you the flexibility to respond to demand and promotions.

Illustration of an unchanged core catalog with a pricing overlay, sliders, and demand response

Talk to us about Discounts

We can walk through promo codes, automatic rules, and how discounts fit alongside tickets, bookings, and add-ons.